Tata Sky, India’s leading content distribution and Pay TV platform today announced the opening of its exclusive Jingalala Retail Store in Kolkata. The new store will offer customers an elevated experience of Tata Sky’s range of products & services under one roof. In line with the corporate purpose of Tata Sky, i.e., to make tomorrow better than today for families and homes, the new store will bring alive the promise of excellent entertainment and lifestyle upgrade options from the brand.
Located at Barasat Road, Nonachandanpukur in Barrackpore, Kolkata, the exclusive retail store will serve as a direct touchpoint for customers, offering the complete array of services from Tata Sky including Tata Sky DTH, Tata Sky Binge & Binge+ (OTT). Owned and operated by franchisee, with a minimalistic and spacious design, the store is equipped with trained staff to cater to customers’ personalized requirements including product demo, priority installations, query resolution and other after sales services.
Commenting at the inauguration, Neil Suares, Chief Sales Officer, Tata Sky said, “The new Jingalala Store will serve as our first direct point of sale with customers in Kolkata, giving them a chance to experience the myriad entertainment possibilities that come with a Tata Sky connection. It will give Tata Sky an increased visibility in the market and offer the ‘touch & feel’ option that continues to be an important factor in the buying process of Indian customers, thereby elevating Tata Sky in the consideration set of prospective customers.”
The store will be providing an enhanced user experience for existing and prospective customers wherein they will get a detailed understanding of the wide range of Tata Sky products. Skilled personnel will guide them through the complete purchase process. The after-sales services will include box upgrades, changing packs and channels, getting a spare remote or resolving any other customer complaints.