Tata Play’s bold move tohelps viewers save on TV bills

Tata Play (formerly known as Tata Sky) today announced new affordable packs for its subscribers.


“Entertainment is a basic human necessity.However, rising prices areforcing people to make a choice between necessities like food & fuel and discretionary spends like entertainment. As the country’s largest content distributor, we take it upon ourselves to make entertainment more affordable.”said HaritNagpal, MD & CEO, Tata Play.


The new packs and prices are available to all existing and new customers across India. Subscribers can avail the new super saver packs by visiting their nearest Tata Play dealers or logging on to Existing subscribers can find the new ‘Super Saver Packs’ under the Manage Packs tab on the Tata Play mobile app.


The Bangla Super Saver pack contains Star Jalsha, Zee Bangla, Sony Aath, Colors Bangla, Jalsha Movies, News 18 Bangla, Zee Bangla Cinema, Colors Bangla Cinema and 203 other channels for Rs 199 only.


To create awareness about these value packs, Tata Play is launching a mass campaign, featuring Kareena Kapoor &Saif Ali Khan in Hindi speaking markets and Madhavan&Priyamani in the South markets.


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