Desk: TMC’s campaign is supervised by election architect Prashant Kishore, the BJP is supervised by IT cell head and state co-election in-charge Amit Malviya. BJP’s campaign is receiving more support.
Campaigning war has burst forth these days in the electoral state of West Bengal. There is a ferocious clash between the presiding Trinamool Congress (TMC) and Bharatiya Janata Party (BJP) followers also on social media.
In this framework, when the TMC campaigned with the hashtag ‘Bengal needs their daughter’, BJP followers retaliated. The BJP tossed a campaign with the hashtag ‘People of Bengal want liberation from Didi’ and it got 4 times more enthusiasts.
TMC’s campaign is supervised by election architect Prashant Kishore, the BJP is supervised by IT cell head and state co-election in-charge Amit Malviya. In point, the ruling TMC hurled this special campaign on February 20 via some videos and a hashtag in Bengali was on-run on Twitter. It was translated as – Bengal needs its daughter. The BJP counter-attacked by releasing a video entitled Pishi Jao (go away father’s sister).
Twitter war: BJP gets 4 times more tweets than TMC
In reply to TMC’s hashtag, BJP also used a distinctive hashtag in Bengali language which means – the people of Bengal want liberation from Didi (Mamata Banerjee). The BJP expressed through video the poverty in Bengal, bad road conditions, unemployment, no jobs, the loot is withered, poor recovery status, violence, etc. This hashtag of BJP got a total of 237,967 tweets. This number is understood to be four times than of the tweets on TMC’s campaign.
People annoyed over Mamata government: Amit Malviya
Malviya said, “The folks of Bengal are angry at the Mamata Banerjee government. They are conveying their anger on social media. The folks of Bengal are rising matters like poverty, unemployment, violence, poor health services via social media. That is the reason why the social media campaign of BJP is inevitably getting more public support.”