Nuvoco Concreto UNO Presents “Pujo No. 1” Initiative
Nuvoco Concreto UNO, the leading cement brand, proudly presents the Concreto Uno Cement Pujo No. 1 Initiative this year, where hand-picked Durga Puja pandals across various districts of Bengal and Jharkhand have competed for the prestigious title of No. 1 Puja – the UNO Pujo of every district! This initiative aims to celebrate the essence of Durga Puja while promoting environmental sustainability. The pandals will be judged on five key parameters: creativity in the Ma Durga idol, innovative pandal design, lighting arrangements, environmental consciousness, and social relevance.
Through these criteria, Nuvoco aims to encourage the spirit of creativity while highlighting the importance of environmental awareness during the celebrations. With this campaign, Nuvoco Concreto UNO seeks to foster a sense of community, creativity, and responsibility, encouraging Puja Committees to focus on not only cultural excellence but also the values of sustainability and social impact, qualities that are needed to be the true No. 1!