Godrej & Boyce, the flagship company of the Godrej Group announced that its business Godrej Interio, a leader in home and office furniture has launched its two new outlets at Shibpur, Howrah and Kasba in Kolkata. Spread across sprawling 4,850 sq. ft and 6,000 sq. ft, respectively, these state-of-the-art stores were launched by Swastika Mukherjee, a celebrated actor across the Industry and Sayan De, General Manager – East (B2C), Godrej Interio. The stores will provide an impetus to Godrej Interio’s retail presence in the West Bengal and eastern India markets.
The stores located in prime areas of Avani Mall – the biggest mall in Howrah, and Bosepukur, Kasba, – an extremely famous locality of South Kolkata, are in close proximity to leading residential hubs thus making the brand’s quality offerings accessible to customers in the vicinity. The store offers specially crafted products in home furniture, home storage, and mattress and kitchen segments. Godrej Interio is also offering assured free furniture with every purchase as an inaugural offer for both stores.
Expressing her excitement on inaugurating the new Godrej Interio stores in the twin cities, Swastika Mukherjee said, “My association with Godrej Interio begins from my early childhood days and I’m delighted to have the opportunity today, to launch the new stores in Kasba and Avani Mall stores. For me, like for most people, home décor is a deeply personal activity as the furniture should reflect my personality while making space for my life. Godrej Interio is a trusted and time-tested brand that offers contemporary designs at the best quality and at a competitive cost for Indian homes at international standards. I’m especially excited to know that the brand is opening more stores to make their specially crafted offerings available to more customers like me.”
Speaking on the importance of the new stores in the twin city markets, Subodh Mehta, Senior Vice President, Godrej Interio, said, “Kolkata and Howrah are lively metros and remains two of our most important markets in West Bengal. Its residents have always had a fondness for designer and modular home furniture. On an average, 20% of Godrej Interio’s revenues come from the West Bengal market. These new stores strengthen our brand presence and experience in the retail furniture market.”
He added, “Godrej Interio has a strong foothold in West Bengal market owing to its huge brand recall and significant customer base in the region. We plan to open another 15 outlets in the state by the end of F.Y.22 and plan to grow by 18-20% by FY25. We are certain that the brand will further expand the customer base by offering best in class furniture at competitive prices and with attractive offers thereby bringing more patrons into the rapidly expanding Godrej Interio family.”
